Revenue Intelligence Tool

Most Med Spas Are Losing Revenue
From Two Directions — And Only
Ever Talk About One

In 3 minutes, see exactly how much new patient revenue is going to competitors who outrank you — and how much existing patient revenue is quietly leaking from patients you've already acquired.

Where should we send your personalised audit?

No commitment No pitch inside the tool Your data stays private

3 minutes
Med spa-specific data
No agency pitch

Your results will look like this

Acquisition Gap / year$███,███
Retention Gap / year$███,███
Combined Annual Gap$███,███

Enter your email above to see your practice's specific numbers

The Situation You're Likely In

You're Probably
Measuring the Wrong Gap

If you have a marketing agency, they're focused on one metric: new patients coming in. That's half the picture.

The acquisition gap — patients searching for your services right now and finding a competitor instead — is costing most practices thousands every month. And that number is calculable.

The retention gap — patients you already treated, who paid, who had a good experience, and quietly never returned — is costing just as much. Sometimes more. And almost no agency report shows it.

The two numbers together tell a story that's been running in the background of your practice, unquantified, the entire time you've been open.

01
Acquisition
The Patients You Never Got
Every month, patients in your city search for your primary service. Most of that traffic goes to the 3 practices Google ranks above you. You never see them. They never find you.
02
Retention
The Patients You Already Had
Industry data shows 60% of new patients in practices without a systematic retention programme don't return within 6 months. Not because they were unhappy. Because no system brought them back.
03
The Real Number
Both Gaps, Combined
Most practices in the $800K–$2M range are sitting on $150K–$600K in annual recoverable revenue. This audit calculates exactly where yours sits — broken down by which gap is the larger problem.
How It Works

Three Steps.
Your Specific Practice. Your Actual Numbers.

1
Step One
Enter your practice details
Your city, your primary keyword, your current Google Maps ranking, your review count. Takes about 60 seconds.
2
Step Two
Input your patient data
How many new patients you saw last year. Your honest estimate of how many came back for a second visit within 6 months.
3
Step Three
See your combined gap
Two line items. One total. The exact annual dollar figure your practice is leaving open — broken down by which gap is larger and why.
On accuracy: These are estimates, not guarantees — and we say so clearly inside the tool. The acquisition calculation uses real monthly search volume for your keyword in your market, adjusted for your current ranking position. The retention calculation uses verified industry return-rate data from AmSpa and Zenoti 2024 reports. The number won't be exact. It will be directionally true.
Common Questions

What People Ask
Before They Start

"Is this just a pitch for your services?"
+
The audit gives you your numbers whether you ever speak to us or not. We show you the gap because we believe an owner who sees the real number will decide what to do about it — and that decision is entirely yours. There is no upsell inside the tool, and no call required to see your results.
"I've tried tools like this before — they're always generic."
+
Most are. This one asks for your city, your keyword, your specific ranking position, your patient volume, and your return rate. Every number it produces is calculated from the data you enter — not a template range applied to every practice.
"I already have an agency handling my marketing."
+
That's exactly why this is worth 3 minutes. Most agencies show you acquisition metrics only. The retention gap is the number they almost never show you, because they're not responsible for it. This tool shows you what your current setup is leaving on the table — regardless of who built it.
"How accurate is the search volume data?"
+
The tool uses verified monthly search volume benchmarks by market size combined with keyword-specific multipliers from med spa industry search data. It's a calibrated model, not a live API pull. That's why we're transparent that the output is directional, not exact.
What Owners Find

The Numbers That Come Back
Are Rarely Small

Anonymous composites from practices that have run the audit. Patterns are consistent across market sizes.

Mid-Sized Southwest Market · Botox + Filler Practice
Acquisition Gap$228K
Retention Gap$189K
Combined$417K
Ranked #7 for their primary keyword. Retention was the surprise — they assumed their client relationships were strong. A 31% second-visit rate told a different story.
Large City Southeast Market · Full-Service Med Spa
Acquisition Gap$312K
Retention Gap$143K
Combined$455K
Already had 110 Google reviews. Still ranking #9. Reviews alone don't determine Maps placement. Their acquisition gap dominated — but retention still represented six figures in lapsed patient revenue.
$280K
Average combined gap found
62%
Found retention gap larger than acquisition
3 min
Average time to complete both sections
All figures are estimates based on data entered into the tool and industry benchmark calculations. Individual results vary.
Start The Audit

You Already Know
Something Is Leaking.
This Tells You Exactly What.

3 minutes. Your numbers. No pitch inside the tool.

No commitment No pitch Your data stays private

This tool provides directional estimates based on publicly available market data and industry benchmarks from AmSpa and Zenoti 2024. It is not a guarantee of results.

Let's Find Your Gap,
Start With Acquisition

Two sections. Your specific data. Around 3 minutes total.

Your Progress
1
Acquisition
2
Retention
3
Your Results
Section 01 — Acquisition Gap

Patients Searching for You Right Now

How many potential patients are choosing your competitors instead of you — and what that gap costs every single month.

Open Google Maps → search "[keyword] [your city]" → count your position

Top 3 — strong
4–7 — visible
8+ — nearly invisible
Analysing your market data...
Section 02 — Retention Gap

The Revenue You've Already Acquired

The silent leak most practices never quantify — patients who came once, had a great experience, and quietly never returned.

New patients only — not returning visits

Your honest best guess — there is no wrong answer here

30%
Industry avg without retention system:
35–45% return rate
0% returned100% returned
Calculating your retention gap...
Section 03 — Your Complete Picture
Your Total Recoverable Revenue Gap
Acquisition Gap
New patients finding competitors instead of you
$0
estimated per year
Retention Gap
Existing patients who won't return without a system
$0
recoverable per year
Combined Annual Revenue Gap
$0
estimated total recoverable revenue per year

This is not speculative. This is the direct financial cost of operating without a complete Patient Revenue Ecosystem — calculated against the specific data you just entered about your practice.

Most practices address one side of this. Usually acquisition. They hire an SEO agency, run Google Ads, chase reviews. The retention gap continues to compound silently. The two problems feed each other.

Almost no agency addresses both simultaneously. That is the gap our Patient Revenue Foundation closes — with a written guarantee on every benchmark metric, including a 20%+ improvement in patient return rate within 90 days.

Your Next Step
See How We Fix Both — Book a Free 20-Min Assessment →
No commitment No pitch unless you want one 20 minutes

ScaleAt · Patient Revenue Ecosystems · Estimates based on industry benchmark data. Actual results vary by market and execution.